Immediately following Tuesday night's BET Hip Hop Awards, viewers were treated to the premiere of DJ Khaled's new video for "Do You Mind." The video, like the song, features an overwhelming list of special guests: Nicki Minaj, August Alsina, Chris Brown, Jeremih, Future, and Rick Ross. Model Bernice Burgos also joins the crew as Khaled's video love interest.
The elaborate video finds the crew cavorting in a giant house, its pool, and the surrounding grounds. Khaled even goes four-wheeling and jet-skiing.
There is also no shortage of over-the-top product placement. Some of the products to get plenty of camera time are Ciroc, Beats By Dre headphones, and Kandypen vaporizor pens from Galaxy. The video ends with a coda where Khaled gifts Burgos a necklace after she promises not to stress him anymore so that he can, as he puts it, "maneuver the jungle focusedly." Khaled even introduces a new nickname: "Billy."
"Do You Mind" comes out at a very auspicious time for Khaled. At the BET Hip Hop Awards, he won DJ of the Year, MVP of the Year, and Hustler of the Year. Late last month, he announced that he was writing his first book called THE KEYS. And his single with Drake, "For Free," was certified platinum not long before that.
Many viewers loved the "Do You Mind" video for its extravagance:
But opinion was split on Khaled's acting.