French Montana is loyal to Bad Boy including it’s official alcohol brand, Ciroc, that’s famously backed by Diddy.
In the latest episode of Power 105’s My Gut Poison Is Better Than Yours, the Bronx rapper got drunk and openly shared his thoughts about Ciroc’s competition — 50 Cent‘s Effen Vodka. At first he wanted to “hit it against the wall” but a woman acted as a voice of reason and instead told someone to “get a trashcan” instead. French was pleased with the alternative option.
“Who drinks this Four Loko?” asked Montana, clearly dissing the supposedly high end brand. “This is what I feel about your bulls—,” he said before tossing the bottle into the trash can in the Power 105 office.
In his other hand was a bottle of the Nas-backed Hennessy that was also featured in his latest video for “Figure It Out.”
Ciroc and Effen Vodka have been at odds for awhile now. Fif, naturally started the beef and often hilariously refers to the Ciroc as “puffy juice.” But Montana maintains his loyalty with Diddy and supports the Ciroc.
After being a Bad Boy affiliate for years, Montana finally inked a deal with Bad Boy and Epic Records.
“This means everything to me,” said Montana in a statement according to The Associated Press. “It’s a new home. A new deal. A new structure. A new family. New money…as far as Puff and L.A. Reid, I feel like they are the last of a dying breed of people who still care about music. I respect everything they do.”
Diddy had some nice words for the Coke Boys leader as well. “French Montana is a proven hit maker,” Diddy said in a statement. “When I first heard him, I knew he had that special Bad Boy sound and I believed in his potential.”