Released on August 28, 2015, the breakthrough album was the most streamed album on Spotify in one year by current listeners and racked up 60 million listeners on the streaming service between the timestamp of December 1, 2014 and December 1, 2015. The album’s hit single, “Can’t Feel My Face” accumulated 448,334,867 streams alone by January 13, 2016.
The Weeknd cemented himself into the record books once again by earning the record for most consecutive weeks in the Top 10 of Billboard’s Hot 100 by a solo male artist by spending 45 consecutive weeks in the Top 10 between March 7, 2015 and Jan. 9, 2016. The 26-year-old singer scored his chart status with a continuous stream of album hits including singles “Earned It” (March 7 – July 4, 2015), “Can’t Feel My Face” (July 11 to Nov. 14, 2015) and “The Hills” (Aug. 1 and Aug. 29, 2015 to Jan. 9, 2016), with the latter two reaching the coveted No. 1 spot.
Of course, this isn’t the first or even the second time the Weeknd has scored some accolades with the project, which went triple platinum. He also won Grammy Awards for the Best Urban Contemporary Album and the Best R&B Performance for album cut, “Earned It (Fifty Shades Of Grey). Beauty Behind the Madness was the tenth best-selling album of 2015 with 1.5 million copies sold worldwide, as reported by the International Federation of the Phonographic Industry. Not too bad for one project.